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PUBLIC MARKS from logicintuition.com with tags x & heatmaps

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An overview of research carried out by Eyetools (including the heatmap) on where people look on google search results pages.

Powerful usability testing from etre.com offering user eye-tracking services and more.

Google research has shown that website visitors tend to click more when ads are on certain places on the page - this heat map illustrates this.

1 (7 marks)