09 September 2010 03:15
DESIGUAL - Undie Party in New York
September 23nd and 28th, 2010 - Undie Party!
Arrive in your underwear, we’ve got the rest covered!
Desigual, the fun-loving Spanish apparel brand that’s rapidly expanding in the U.S., announced
today an in-store promotion for the bold:
Undie Party! The first 100 people who arrive at Desigual’s two New York City stores
wearing just their underwear, will walk out in a free two-piece Desigual outfit;
any one top and any one bottom (their choice).
When the doors open and the first 100 are admitted, this shopping spree will take on a festive
atmosphere. Contestants will have the store to themselves for 1 hour to snap up their Desigual
goodies. All apparel on the racks will be up for grabs! And, everything in the stores will be from
the newly arrived autumn/winter “Happy” collection. Undie Party is open to male and female
adults at least 18 years old.
And, all people in line after the first 100 will receive a 50% discount on same-day purchases.
Because we’re good like that.
Thursday, September 23rd
Desigual - Soho
594 Broadway @ Houston, NYC 10012
Tuesday, September 28th
Desigual - Midtown
358 Fifth Avenue @ 34th St., NYC 10016
Created and Produced by Eric Vidal of icube-newyork, Ron Alan and Man-Lai for DESIGUAL USA
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