public marks

PUBLIC MARKS from stillfenix with tags "Series 60 phone" & sms

11 November 2006 07:30

NOKIA N80

by 2 others (via)
In already distant November 2001, the company of Nokia announced its first Series 60 phone (now S60), which was called 7650. However from the very moment the first smartphones appeared in its product line, the company did not divide them into a separate class, but positioned as the most functional phones. Some functions and phone's capabilities were placed to the foreground, but not capabilities of the operating system (they actually were held back in order not to scare a customer away with difficult organization). That happened to Nokia 7650 and to other 26 smartphones produced in following years, and still the company revised its stand. Which function do you think they emphasized mostly on when introducing Nokia 7610? According to the manufacturer and marketing specialists, this model equipped with MMS support and integrated camera was to establish a "new epoch" of mobile communication, when all users passed to MMS from SMS. Then operators dreamed of fantastic benefits, growth of ARPU, this belief was infinite. Be sure, "a large colour display" and "radically improved interface" were also stressed, however the company supposed that MMS was the key function. We all know that MMS didn't justify hopes. And here we won't discuss those various reasons